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The NFL and ESPN will begin to Hispanic Heritage Month (September 15 to October 15) with a special celebration centered on the classic Monday Night Football (MNF), between the Philadelphia Eagles and Dallas Cowboys, on Monday by night, beginning at 20:30 ET, on ESPN in English, ESPN Deportes in Spanish and several of the Spanish-speaking channels ESPN americas in America.
The transmission of MNF on ESPN in English include special graphics, notes the conclusion and relevant portions of the story in Spanish ESPN Deportes, with the voices of the rapporteur twice nominated for the prize Emma, Alvaro Martin, and once the NFL and pateador Today analyst Raul Allegre.
The transmission will begin with a special version of the theme music of Hank Williams Jr. opening., Which include portions in Spanish. The television program of prelude, "Monday Night Countdown" at 19:00 ET, will also present this event with special notes and coverage of the U.S. national anthem, played by Kat DeLuna.
ESPN Deportes, official television headquarters of the classics of Monday night (MNF), including its team of commentators, formed by Martin, Allegre and journalist John Sutcliffe from the field. ESPN Deportes will present interpretations of the national anthem of Kat DeLuna during the program "NFL This Night" television prelude to the party, as well as the spectacle of the popular duo of intermediate popular music Prima J, made up of premiums Janelle and Jessica Martinez.
"We are excited to partner with ESPN to celebrate Hispanic Heritage Month," said Mark Waller, first vice president of Marketing and Sales for the NFL. "The transmission of Monday evening will begin at celebrations throughout the country, which honors players and fans of the NFL Hispanics."
"The transmission of MNF on ESPN and ESPN Deportes will celebrate Hispanic Heritage Month and the passion that Hispanics have always felt by the NFL," said John Wildhack, executive vice president of Strategy and Acquisition of ESPN programming.
The activities of Hispanic Heritage Month in Dallas will begin on September 13, with a festival of youth football NFL Play 60 in Texas Stadium. The festival will include clinics NFL Flag (Flag football, or tochito without contact), as well as an exhibition match between the team Diablito The Federal District of Mexico and a team from the region of Austin / Cedar Park, Texas . The Diablito champions are Mexican nationals Tochito NFL, the NFL Flag program in Mexico. They will be recognized in the field at Texas Stadium during the intermission of the match Monday Night Football.
The NFL, ESPN and the Cowboys will host a lunch-clinic, called "Chalk Talk MNF" game of the day, for 150 guests at the restaurant Ruth's Chris Steakhouse in Dallas. Ex-players from the Eagles and the Cowboys will participate in this event, which also emphasize the celebration of Hispanic Heritage Month. Martin and Allegre will be part of an expert panel of NFL, and a charity will be one of several local groups recognized for their work in the community of Dallas.
As part of promoting the game between Eagles and Cowboys, the slogan "American Football" will appear throughout the promotion of ESPN MNF game on television, radio, Internet and the press, and will continue next week in anticipation of the celebration of the Month of Hispanic Heritage in San Diego, during the MNF game between Jets and Chargers.
For its part, the NFL forward its new advertising campaign entitled "We are fans!" In recognition of Hispanic Heritage Month. A piece of this campaign will appear in the sports section of USA Today newspaper, prior to the game of the MNF Hispanic Heritage Month.
The NFL recognizes the Hispanic Heritage Month as a time and a special opportunity to celebrate the contributions of players, coaches, executives and Hispanic amateur league.
